Where did KSI grow up?
Born in London to parents of Yoruba heritage and raised in Watford, KSI was privately educated at Berkhamsted School. He registered his main YouTube channel KSI—then known as KSIOlajidebt—in 2009 and built a following through his commentary videos of the FIFA video game series. Olajide JJ Olatunji (born June 19, 1993 (1993-06-19) [age 32]), better known as KSIOlajideBT, simply as KSI (previously stylized as K. S. I) or KSI Music, is a British YouTuber, musician, rapper, actor and professional boxer who is a founding member of the Sidemen.
Who made KSI famous?
KSI, born Olajide Olatunji, first stepped into the limelight as a YouTuber in 2009. His early videos featured gameplay commentary on FIFA, a popular soccer video game. What set him apart was his infectious personality and sharp wit; he wasn’t just playing games—he was entertaining millions. Ksi Loses 100,000 Subscribers After Brother Deji Posts Video Accusing Him Of Abusive Behavior – IMDb. YouTuber Olajide ‘Ksi’ Olatunji’s long-running public feud with his younger brother Deji Olatunji has come to a head.
Is KSI’s dad Nigerian?
Olajide Adamulla Olatunji (born August 28, 1966 [age 53]) is the father of KSI and Deji Olatunji. He is of Nigerian descent and is married to Yinka Olatunji, whom he has been with since the early-90’s. His father, Olajide Olatunji, was born in Ibadan, Nigeria. His mother, Olayinka Olatunji (née Atinuke), is from Islington, London. He and his parents are from the Yoruba ethnic group.
Is KSI a British rapper?
Olajide William JJ Olatunji aka KSI is a British rapper, boxer and web video producer known for his YouTube videos. With four billion views of its videos and 20 million followers, he belongs to the 65th most successful YouTubers worldwide. While KSI might have the highest net worth, with a hand in hydration drink company Prime, influencer boxing promotion company Misfits, and all of the Sidemen’s other business ventures, the rest of the boys earn a big buck too.JJ Olatunji or KSI, 30, is the richest Sidemen member by a long way! On YouTube alone he has accumulated over 40 million suibscribers across both of his channels in his 15 years on the platform! KSI has earned his large net worth through Boxing, property and his billion pound beverage business, Prime Hydration.He co-founded PRIME with fellow YouTube fighter – and sometime rival – JJ Olatunji, better known as KSI, who has an estimated net worth of $27 million himself. The majority owner is a company called Congo Brands. As of 2026, Logan Paul’s annual income is estimated to lie between $20 million and $38 million.
Which companies does KSI own?
KSI co-founded Misfits Boxing and also co-owns numerous successful brands, including Prime Hydration and Lunchly. KSI and Mams Taylor have been trending after major changes in their boxing business. KSI co-founded Misfits Boxing with Mams Taylor, who worked as its president. But in late October 2025, KSI was removed as CEO, and Andrew Tate was announced as the new chief. The decision surprised fans and caused drama online.